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Start a Home Based Small Business

by Zaida Cadete
  Many are the ways that lead to the pathway to success. There are a number of entrepreneurs who try the franchise system and walk their way to fame. A lot has been and can be talked about the franchises. The best of franchise opportunities is that one is allowed to walk in the market with a brand name that already has a strong place in the market. One who enters this way does not have to make efforts to popularize the product or service associated with the brand name. You have taken the responsibility to take the business ahead […]

In one word, YES!

by Zaida Cadete
The internet is the most effective marketing tools in existance nowadays, have the capability of reaching far more people than any leaflet drop or advertisement in the local paper ever will. Should you produce your own website? It all depends on your skills, if you have the ability to produce a site that looks good, then go ahead, it will save you money and will work wonders as a marketing tool. However, if your skills are limited or non-existant then we’d say no. Why? No, not because we want your money (although we don’t mind if you want to give […]

25 Leadership Maxims

by Zaida Cadete
“We will never know how really good we are as leaders unless we are leading people to be better than they think they are.” “Poor performance is less harmful to a leader than mediocre performance disguised as good performance.” “Most leaders are striving to get the wrong results or the right results in the wrong ways.” “The lowest forms of leadership involve rewards and punishments.” “Getting along is not necessarily getting results.” “If you can’t feel it, you can’t lead it, and they won’t do it.” “Leadership is the trim tab of all careers.” “Leadership is seeing hope in any […]

Being fulfilled in life is something that you need to think about.

by Zaida Cadete
You have to make sure that you are keeping on track about what is most important to you. No matter what you are doing in life, you need to be happy. You need to work through your issues and think about what you are doing every time you are thinking about changing something in your life. There are ways to measure your personal fulfilment and they are not exactly what you may think. Having a goal in life is something that everyone needs to have. You should have goals all the time. Setting goals is one way that you can […]

Blueprint for Leadership – How to Be a Better Leader

by Zaida Cadete
  If you were to build a house, you would begin with a blueprint. This blueprint proves useful because it contains more than directions on how to build a house. It also describes the finished house. So, what does this have to do with leadership? Last month I asked an audience of leaders to tell me the characteristics of an ideal leader. Their answers were (in the order collected): A good listener, enthusiasm, passion, shows appreciation, a visionary, role model, trusting, integrity, organized, knowledgeable, credibility, persuasive, charisma, team building, clarity of purpose, problem solver, attitude of service, leads by example, […]

There are a lot of obstacles and challenges that you are going to have to face as a business owner.

by Zaida Cadete
  You will need to make sure that you think about some of the goals that you have for yourself and the goals that you have as the business owner. You will need to keep your personal and business goals in mind through the challenges so that you don’t lose sight of the ideas that you once had. As an entrepreneur, you will need to overcome some of the obstacles in order to find success for your business. These roadblocks exist for everyone who is a business owner and there are by no fault of your own. You will need […]

Small business internet marketing isn’t just advertising anymore.

by Zaida Cadete
  It used to consist of purchasing ads in various places, and then purchasing specific types of ads, when the internet exploded. Now the difference between advertising and marketing has become very clear. Advertising is something you do that’s very passive. Yes, you’ll use specific language in any advertising space you purchase to try to entice people to click and buy, but once you’ve put the ad in place, it’s there and it’s not going to change. Even pay-per-click advertising falls into this more passive category. But with many of the techniques of small business internet marketing, the things you […]

Ten Relationship Traits And Skills For Good Leadership

by Zaida Cadete
An important aspect of good leadership is the ability to work and relate with others. There are ten qualities that characterize successful leadership in the area of relating and communicating with other people. 1. Availability A good leader is available and in touch with people. An important leadership skill is the ability to recognize needs and be able to respond to them quickly and in the moment. 2. Facilitating Harmonious Relationships A good leader realizes the importance of harmonious relationships and is proactive in creating a harmonious atmosphere. Successful results are born out of harmony rather than conflict. Good leadership […]

How to Rely on Ideas of a Success Coach

by Zaida Cadete
  Everyone needs a little guidance every now and then, rather it be a close friend or family member or a professional life coach. You will find that life can get overwhelming; however, the life coach will help you to get over your fears and feelings so that you can push yourself to succeed your life goals. You will want to keep in mind that there are a going to be a lot of change in your life, but you will need to learn how to deal with these changes in order to become a successful person. There are a […]

How to Keep Motivated after the Coaching Process

by Zaida Cadete
  After coaching, you will find that your motivation may withstand or your motivation may go back down. The reason why a lot of people are unable to make their motivation stay is because they are afraid. You may just be afraid of realizing that you can do anything. You will want to make sure that you talk to someone about your feelings before you do anything rash. You will want to consider the fact that you are doing a lot for yourself when you learn how to motivate yourself. You not only will have more control over your life, […]