small business Archives | Arrowbiz Solutions

small business / 3 posts found

Small business internet marketing isn’t just advertising anymore.

by Zaida Cadete
  It used to consist of purchasing ads in various places, and then purchasing specific types of ads, when the internet exploded. Now the difference between advertising and marketing has become very clear. Advertising is something you do that’s very passive. Yes, you’ll use specific language in any advertising space you purchase to try to entice people to click and buy, but once you’ve put the ad in place, it’s there and it’s not going to change. Even pay-per-click advertising falls into this more passive category. But with many of the techniques of small business internet marketing, the things you […]

ECommerce Websites for Small Businesses

by Zaida Cadete
In first World countries, the Internet is now a huge part of our everyday life. We use it at work and we use it at home. It is all around us. A person from a First World country would be in a minority if they said they had not paid for anything across the Internet or bought a product or service online through an eCommerce store. One study found that residents in European Nations spent $132 Billion Euros (USD $180 Billion) through eCommerce Websites. In the next 5 years, the amount spent through eCommerce Websites is set to increase by […]

Starting a Small Business the Dream of Many People

by Steve
in Blog
Starting a small business is the dream of many people. However, to make that dream a reality, it’s important to understand what it takes to make it happen. There is a lot more to it than you may think, but it’s not so difficult that it can’t be done.  You need to be truthful with yourself when thinking about starting a business. Are you able to motivate yourself if you don’t have a boss to answer to? Are you willing to work more hours than you ever did at a job? How will you come up with the money to […]